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Discover the CRŪ Experience 

We invite you to discover the CRŪ Experience at our two tasting room locations.


CRŪ Winery Santa Lucia Highlands Tasting Room

Visit our beautiful tasting room in the heart of the Santa Lucia Highlands. Located in the Paraiso Vineyard, the CRŪ Winery Santa Lucia Highlands tasting room is perched on the east-facing terrances of the Santa Lucia Mountain range with stunning vineyard and valley views. 

CRŪ Santa Lucia Highlands
37500 Foothill Rd. Soledad, CA
Holiday Hours. Closed: Thanksgiving Day, Christmas Eve, Christmas Day, December 26th - December 29th , New Year's Day


CRŪ Winery Central Valley Tasting Room

Hosted at our winery in the Central Valley. Enjoy tastings of our award-winning single vineyard wines on our picturesque winery patio or take part in the Grand CRŪ Tour & Tasting where you'll get a behind-the-scenes look at the winemaking process. 
CRŪ Central Valley
20146 Rd. 21 Madera, CA


Holiday Hours. Closed: Thanksgiving, Christmas Eve, Christmas Day


Classic Central
Coast Tasting

Reservations Recommended


Enjoy a taste through our CRŪ winery favorites while learning more about CRŪ, our vineyard sourcing and winemaking practices from our wine educators. Each tasting is at CRŪ's indoor bar and includes four wines that highlight different cool climate appellations throughout the Central Coast of California. 

$15 Per Person
Complimentary for Wine Club

Tasting fee waived with purchase of two or more bottles from Classic Central Coast Tasting Flight or Single Vineyard Flight (per person).

Single Vineyard
Seated Tasting

Reservations Recommended


A seated tasting showcasing CRŪ Winery's single vineyard Chardonnay and Pinot Noir wines. Learn about the unique vineyards our award-winning wines come from, and how coastal influences enhance their flavor and structure.


$25 Per Person
Complimentary for Founders' Club

$10 for CRŪ Club and Legacy Club

Tasting fee waived with purchase of two or more bottles from Single Vineyard Flight (per person).

Grand CRŪ Tour and
Seated Tasting

Reservations Required
(Available at CRŪ Central Valley)

Learn how CRŪ's award-winning wines are crafted on a behind-the-scenes tour and seated tasting of CRŪ's finest wines paired expertly with artisan cheeses. Learn about the winemaking process, the prestigious vineyards our fine wines are produced from and the renowned coastal appellations where our wines are grown.

$40 Per Person
$20 for Wine Club

Tasting fee waived with purchase of three or more bottles from Single Vineyard Flight (per person).



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